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Fifth Third Named To Forbes’ Best Customer Service List

Fifth Third Recognized by Forbes for the Second Consecutive Year

Fifth Third has been named to Forbes’ Best for Customer Service 2025 list. This marks the second consecutive year Fifth Third’s customer service efforts have been recognized by Forbes.

“We put the customer in the center of everything we do, so providing our customers with the best possible experience is at our core,” said Jamie Leonard, Chief Operating Officer at Fifth Third. “No matter where our customers interact with us, whether it’s at one of our branch locations, online, or on our mobile app, we strive to exceed their expectations.”

To create Forbes’ Best Customer Service 2025 list, Forbes partnered with HundredX, a data analytics company whose year-long survey had over-200,000 people in the United States provide 4.2 million evaluations across more than 3,000 brands. Survey participants were asked to rate brands on four aspects of customer service: people, speed, services and resolution.

About Fifth Third

Fifth Third is a bank that’s as long on innovation as it is on history. Since 1858, we’ve been helping individuals, families, businesses and communities grow through smart financial services that improve lives. Our list of firsts is extensive, and it’s one that continues to expand as we explore the intersection of tech-driven innovation, dedicated people and focused community impact. Fifth Third is one of the few U.S.-based banks to have been named among Ethisphere’s World’s Most Ethical Companies® for several years. With a commitment to taking care of our customers, employees, communities and shareholders, our goal is not only to be the nation’s highest performing regional bank, but to be the bank people most value and trust.

Fifth Third Bank, National Association is a federally chartered institution. Fifth Third Bancorp is the indirect parent company of Fifth Third Bank and its common stock is traded on the NASDAQ® Global Select Market under the symbol "FITB." Investor information and press releases can be viewed at www.53.com. Deposit and credit products provided by Fifth Third Bank, National Association. Member FDIC.

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