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Skygarden, The No.1 Ecommerce Platform in Kenya, Achieves Great Results with Insider

Founded in 2015, Skygarden has become Kenya’s number 1 eCommerce platform built specifically for retailers in Africa

Insider has allowed us to implement huge changes to our customer experience without the tech overhead. We have seen great results so far”
— Isaac Hunja, Managing Director of Skygarden
NAIROBI, KENYA, May 31, 2021 / -- Skygarden, an eCommerce platform built specifically to serve African entrepreneurs, is now the top eCommerce platform in Kenya. The Skygarden merchant app is a fully stocked inventory management system through which business owners can upload products, specify price points, check stock levels, add product variants, and much more. Skygarden attracts entrepreneurs selling everything from mobile phones and electronics to fashion, household items, decor, art and even safety equipment. To list and sell products through Skygarden, all a business owner has to do is download the app from Google Play or The App Store and set up an account. There are no registration fees, entry costs, or monthly fees for using the platform.

To scale at a secure, sustainable rate, Skygarden needed an intelligent growth marketing platform that could help them segment their customers and create personalized automated messages that required minimum technical resources. They chose Insider to enhance their segmentation capabilities and targeted messaging to create a seamless targeted customer experience.

Currently, more than 800 global brands, including Carrefour, Makro,Estee Lauder, Avon, Marks & Spencer, Dominos, Nissan, BBVA, IKEA, and CNN, use Insider’s platform to drive their digital growth through highly individualized multichannel experiences backed by artificial intelligence.

"It's a great tool, and has helped us with many automations that don't require tech resources from our team. We are happy with the progress we've made. Insider has allowed us to implement huge changes to our customer experience without the tech overhead. We have seen great results so far," says Isaac Hunja, Managing Director of Skygarden.

About Insider

Insider is a B2B SaaS company with a unique approach to multichannel experience orchestration. Recently, Insider announced its $32 Million Series C funding round, led by Riverwood Capital and joined by Sequoia, Wamda, and Endeavor Catalyst. Insider was featured in the Gartner Magic Quadrant for Multichannel Marketing Hubs 2020 and was named the #1 leader on G2’s Mobile Marketing Software and Personalization Grids, with a 4.6/5 rating based 100% on user reviews, 17 quarters in a row. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US.

Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 800 global businesses, including UNIQLO, Singapore Airlines, Virgin, Toyota, New Balance, IKEA, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, BBVA, Dominos, Avon, and CNN.

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