Sports are becoming the new area for the crypto giants to expand their ecology. Crypto giants such as Coinbase, FTX, OKX, and JPEX are marching towards into football area, to furtherly improve their brand awareness of their commercial system and build the crossover business system.
With the approaching of the FIFA World Cup Qatar 2022, we are going to celebrate the highest level of competition in football. World Cup concept NFT asset once again becomes the hot topic of crypto investors. The crypto giant, JPEX has set forth in football before the FIFA World Cup: JPEX has built a “platform plus sport” new ecology with the theme of the FIFA world cup competition to deeply empower the platform token JPC. According to the strategic layout of JPEX, JPC is not only the platform token of JPEX, but also a token with football features, and high-profiled tokens that are always been in the limelight of crypto investors and sports lovers.
JPEX’s deep layout in football
JPEX is one of the ecologies with the widest layout in football. In November 2021, JPEX became the golden partner with Western United Football Club and established many business cooperation. Recently, JPEX also established a 10-year term partnership with Macarthur FC Isuzu UTE A-League.
In the 1st quarter of 2022, JPEX announced to establish the strategic partnership with Western Sydney Wanderers FC, an Australian professional football team, which means the brand advertisement of JPEX is going to gain exposure in the Australian A-League. It’s meant to make more people get to know crypto assets and push the development of the crypto sector together.
JPEX is teaming up with the Western Sydney Wanderers to give away 250 exclusively designed NFT “J-ball”. According to the report, the total amount of J-ball” NFTs launched by JPEX and Western Sydney Wanderers will be 250, which includes one Gold NFT Football, nine Silver NFT Footballs, and two hundred and forty selected NFT Footballs. These rare NFTs will be given away to JPEX users by raffles.
The holders of Gold and Silver NFT footballs can unlock the major prizes. The winner of the Gold NFT Football will win a signed home jersey, a double pass to JPEX’s Open Corporate Reserve Box at a select home match next season as well as a meet-up experience with an Isuzu UTE A-League Player. The winner of the Silver NFT Footballs will win a double pass to JPEX’s Open Corporate Reserve Box at a select home match.
Currently, JPEX is also exploring the diversified integration between NFT and the sports sector and is expected to launch more joint-name NFT activities in the future.
With the approaching of the World Cup, JPEX is expanding into football with the existing development experience to build a new “world and sports” ecology around the FIFA World Cup, and using JPC token as the breakthrough point to deeply empower it.
JPEX empowers the platform token JPC with sport
In March 2022, JPEX announced the plan to launch the platform token JPC and the trading of JPC was officially launched on August 8 this year. According to the report, JPC represents the utility token of the JPEX platform. With JPC, people will have the following rights and interests, including waiving the transaction fee, exchanging rights at the game hall, paying the on-chain transaction fee, promising mythical creatures for more economic benefits, staking a specified amount to receive benefits from friend rewards, limited gift package each month, functional cards, support for community development projects, the discount for initial subscription to the new listed item, the right to vote, subscription rights of cooperative plans, NFT and metaverse product discounts and transaction discounts and asset insurance.
JPC will run through the JPEX ecosystem all the time and acts as a catalyst for the development of JPEX. When IPEX is entering the field of sports, it’s also continuously empowering JPC. JPC is being transformed into a token with football attributes and culture. Moreover, JPC is increasingly penetrating deeply into this culture. As the World Cup matches approach, JPC becomes a hot coin because of its own football attributes. In the future, JPC is expected to play a very important role in the whole field of JPEX’s sports business ecosystem.
According to reports, JPEX launched the JPC Burning Mechanism activity between August 15 and September 30 to celebrate the launch of JPC which may benefit JPC holders. During the activity, JPC holders participated in the activity by withdrawing JPC to any encrypted wallet and the destruction activity was officially started. When the number of JPC withdrawn reached 50000, 3% of them would be destroyed. At the same time, the staking activity of JPC was started on August 26, 2022, which would bring high-interest income.
At present, it is during the warm-up before the World Cup. As a hot football token, JPC is the focus of the market. The staking activity and destruction activity will further stimulate people to buy JPC and construct a higher value base. At the same time, with the in-depth layout of JPEX, JPC will be empowered continuously and it will turn to support the JPEX ecosystem.
Although since 2022 April, the crypto market fall into winter again, JPEX is keeping high-speed development. JPEX is an Australia Exchange, maintained by developers from Japan, Australia, the United States, and many other countries. The IAIA (Ito Arbitrage Investment App) Cryptocurrency Circular Arbitrage System originally created by the Japanese intelligent technology team allows users to gain income from more than 10 pairs of cryptocurrencies, and interest will be calculated daily. So far, it has managed more than 15.6 billion assets worldwide, with several hundred thousand users. There is no security accident happening since the inception of the year 2020, therefore JPEX has fine public praise in the crypto market.
From the aspect of the product, JPEX has sustainable creative capabilities. Recently JPEX has cooperated with REDHare to promote the first NFT INDEX contract, and it becomes the first derivative product constructed based on the NFT index and provides a risk hedge investment vehicle for NFT asset holders.
JPEX highly emphasizes compliance. It is currently regulated and licensed to engage in cryptocurrency activities in the U.S., Canada, Australia, and other countries. Recently, it successfully applied for a crypto service provider license in Luxemburg. JPEX will continuously make efforts in compliance and keep the trend of actively expanding globally.
From the aspect of market and industry, JPEX is laying out in many areas. Since last year, JPEX is actively building operation teams all over the world with the base of keeping the platform developing healthily, and the business is also marching into Dubai. Besides, JPEX will open the world’s 1st physical NFT R&D headquarter in Australia. The R&D headquarter is going to open this year to connect the real world with the Web3 world via NFT.
Besides, JPEX has spent huge sums of money to buy giant advertisement space in the prosperous areas of Hong Kong, Australia, and Singapore, and also cooperated with Asian celebrities Zhang Zhilin. Zhang Zhilin will be the ambassador of JPEX Hong Kong to furtherly improve the prevalence of cryptocurrencies and improve the impact of the JPEX brand.
JPEX’s layout reflects its determination and execution ability to realize globalization and branding strategy. With the approaching of FIFA World Cup, JPEX is building a “platform plus sport” new ecology around “FIFA World Cup” to deeply empower the platform token JPC, expected to furtherly promote the development of sports ecology. As a world-renowned crypto exchange, JPEX is keeping a rapid development trend and comprehensive layout to improve its depth, vitality, and competitiveness.
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