Antivirus Software Market Research Report: Information By Type (PC and Phones/Pad), By Application (Enterprises, Individual and Government) - Forecast till 2027
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Market Highlights
The antivirus software market is a rapidly growing space. These web security solutions identify and secure cyber vulnerabilities and defend cyber terrain from threats critical to increasing lethality and operating effectively across the businesses. Every year, business sectors worldwide suffer an increase in data breaches, often leading to significant financial losses. Resultantly, the market growth majorly attributes to growing numbers of businesses and threats of cyber-attacks.
Besides, innovative viruses and cyber-attacks developed by hackers, such as malware, ransomware, phishing, Trojans, and others, create substantial market demand. Every malicious piece of such attacks is hosted on legitimate services, making it harder for defenders to rely on network signals for detection. Moreover, the spurting rise in cloud services used for saving confidential and private data escalates market growth.
The Antivirus Software Market is set to grow at a CAGR of 10.8% during the forecast period 2020 to 2026. As per the market research report, the market will grow significantly by the end of 2026. The market growth will be driven by growing numbers of businesses and threats of cyber-attacks. Based on the research report, cyber vulnerabilities will accelerate growth in the market till 2026.
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Segmentation:
The Antivirus Software Market is segregated into different market segments based on Type and Applications. For a comprehensive analysis of the market, the type and applications segments are further split into smaller segments. The type segment is categorized into PC and Phones/Pad. Furthermore, based on applications, the global market is also segmented into enterprises, individuals, and government. Based on the market segmentation analysis, the report covers market forecasts.
Cyber fraud activities and the increasing demand from various industry verticals will support the market growth from 2020 to 2026. As per the market research report, the global market for antivirus software is anticipated to grow at a healthy rate across all the type and applications segments. However, the presence of active threats such as concerns regarding effectiveness could hamper the market growth. Business activities across security software have also been examined and studied by security software industry’s experienced analysts. The Antivirus Software Market Research Report covers findings with predictions and forecasts till 2026.
Regional Analysis:
North America dominates the global antivirus software market. The largest market share attributes to continuous demand for these solutions among enterprises and individuals. Besides, the presence of several technology providers and development centers in the region drives the growth of the market. Moreover, several benefits that the software offers, alongside the growing numbers of business and cloud computing deployments, substantiate the regional market growth, creating a substantial demand for security solutions. Vast technological advancements drive market growth, offering a favorable platform for cloud security. The US is expected to gain the highest market share, followed by Canada and Mexico.
Europe holds the second-largest share in the global antivirus software market. The market growth is driven by the rapidly developing network infrastructures in the region. Additionally, the growing industries in the region create substantial market demand and advances in security solutions and cloud technology. Also, the proliferation of artificial intelligence (AI) and smart connected devices act as key driving forces for market growth.
Furthermore, faster implementation of advanced technologies and the well-established infrastructure in the region push the market growth, posing cybersecurity challenges. Simultaneously, increasing numbers of cyber-attacks in the automotive and IT industry propel the development of the market.
The antivirus software market in the Asia Pacific region is growing briskly. Factors such as the rising trend of bring your own device (BYOD) policy in offices substantiate the regional market growth, increasing the threat of cyber-attacks on the cloud data. Similarly, the growing demand for corporate data security from unauthorized access and cyber-attacks creates huge market demand. Moreover, the increasing implementation of cloud computing security in rising numbers of companies increases market sales.
Antivirus Software Market – Competitive Landscape
Highly competitive, the antivirus software market appears to be fragmented, with many well-established players forming a competitive landscape. These players incorporate strategic approaches such as mergers & acquisitions, collaboration, expansion and, product & technology launch to gain a substantially larger competitive share. They make substantial investments to drive R&D activities and expand their global footprints. Antivirus software companies strive to develop advanced technologies entirely on a different level.
Major Players:
Players active in the global antivirus software market are Symantec Corporation/Broadcom Inc. (US), ESET, SPOL. S RO (Slovakia), Mcafee, LLC (US), Bitdefender (Romania), Trend Micro Incorporated (Japan), Kaspersky Lab (Russia), Avast Software SRO (Czech Republic), F-Secure (Finland), Fortinet, Inc. (US), Data Cyberdefense AG (Nordrhein-Westfalen), Beijing Qihu Keji Co. Ltd (China), Avira Operations GMBH & CO. KG. (Germany), Quick Heal Technologies Limited (India), Tencent (China), Comodo Security Solutions, Inc. (US), AHNLAB, INC. (South Korea), Microsoft Corporation (US), Beijing Rising Information Technology CO., LTD.(China), and Cheetah Mobile, Inc.(China), and others.
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Antivirus Software Market Research Report: Information By Type (PC and Phones/Pad), By Application (Enterprises, Individual and Government) - Forecast till 2027
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Release ID: 89060838
