Blue Ridge, the leading platform blending supply chain planning and pricing solutions for resiliency, announced Ed Rusch, Chief Marketing Officer, has been accepted into Forbes Communications Council, an invitation-only community where selected executives collaborate and share insights on Forbes.com. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors. 

“We are honored to welcome Ed Rusch into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Communications Council. 

Rusch shared, “I am thrilled to have been accepted onto this prestigious platform where I’m equipped with many amazing learning opportunities from innovative leaders across marketing. I’m eager to share insights and successes with the Forbes Community, where together we will make a greater impact.” 

Prior to recently joining Blue Ridge, Rusch worked as Vice President of Global Marketing at Command Alkon, the leading technology provider for heavy building materials. There he recognized that the construction industry needed to rethink longstanding supply chain practices and come together to thrive in today’s digital age. Prior Rusch held the position of Vice President of Corporate Marketing at Elemica, the leading digital supply chain network for industrial process manufacturers. 

Forbes Councils combines an innovative, high-touch approach to community management perfected by the team behind Young Entrepreneur Council (YEC) with the extensive resources and global reach of Forbes. As a result, Forbes Councils members get access to the people, benefits, and expertise they need to grow their businesses — and a dedicated member concierge who acts as an extension of their own team, providing personalized, one-on-one support. 

About Blue Ridge 

Achieving a resilient supply chain sits at the intersection of demand, price and inventory – where a company’s customers, suppliers and their operations meet. Blue Ridge blends the disciplines of supply chain demand planning and pricing together under a fully configurable cloud-based platform. Highly digital operations in today’s dynamic market generate a need for game-changing, decision-driving data metrics. No longer can “gut-instinct” guesses survive. 

The Blue Ridge planning and pricing platform gives business leaders app simplicity that uniquely integrates data science-rich inventory forecasting capabilities with price optimization insights. From modeling, right-sizing inventory and transparency, Blue Ridge bases success off increases in customer profitability and service levels. Through automation, expert consulting, analytics and synchronization, Blue Ridge offers an easy ramp-up and continuous value to guarantee resiliency. 

Blue Ridge empowers Wholesale Distributors, Specialty Retailers and Discrete Manufacturers with the capability to adapt to market, product, and competitive challenges by efficiently and effectively managing an ever-volatile supply chain.

Learn more at https://blueridgeglobal.com/ or request a demo at https://blueridgeglobal.com/request-demo/.

Media Contact
Company Name: Blue Ridge Solutions, Inc.
Contact Person: Ed Rusch, Chief Marketing Officer
Email: Send Email
Phone: (877) 547-0346
Address:280 Interstate North Circle, Suite 610
City: Atlanta
State: GA
Country: United States
Website: https://blueridgeglobal.com/