8-K first quarter earnings release fiscal 2004


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
        Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

      PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934


Date of Report
(Date of earliest event reported)

January 22, 2004

Commission File Number 0-24395


bebe stores, inc.
(Exact name of registrant as specified in its charter)

California
(State or Jurisdiction of
Incorporation or Organization)
94-2450490
(IRS Employer
Identification Number)

400 Valley Drive
Brisbane, California 94005
(Address of principal executive offices)

Telephone: (415) 715-3900




Item 7. Financial Statements and Exhibits

(c) Exhibits

    99.1.        Press Release dated January 22, 2004.

Item 12.  Results of Operations and Financial Condition

The information in this Form 8-K and the Exhibit attached hereto shall not be deemed “filed” for purposes of Section 18 of the Securities Act of 1934, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, except as shall be expressly set forth by specific reference in such filing. On January 22, 2004, bebe stores, inc. issued a press release announcing its financial results for the fiscal quarter ended December 31, 2003 and held a conference call regarding those results.

The press release relating to the financial results for the fiscal quarter ended December 31, 2003 is attached hereto as Exhibit 99.1.

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.


Dated January 22, 2004

bebe stores, inc.

/s/ Walter Parks
______________________________
Walter Parks, Chief Financial Officer

Exhibit 99.1

Contact: Walter Parks
               Chief Financial Officer
               bebe stores, inc.
               (415) 715-3900

bebe stores, inc. Reports Second Quarter Earnings;
EPS Increases 26% to $0.53 Per Share

BRISBANE, CALIF. – January 22, 2004 – bebe stores, inc. (Nasdaq:BEBE) today announced financial results for the second quarter of fiscal 2004 ended December 31, 2003.

Net sales for the second quarter of fiscal 2004 were $112.0 million, up 11.1% from $100.8 million reported for the second quarter a year ago. As previously reported, same store sales for the quarter increased 7.1% compared to a decrease of 8.1% in the prior year.

Gross margin as a percentage of net sales increased to 48.3% in the second quarter of fiscal 2004, compared to 48.0% in the second quarter of fiscal 2003. The increase in gross margin as a percentage of net sales from the prior year of 0.3% was primarily the result of favorable occupancy leverage.

Operating expenses for the second quarter of fiscal 2004 were $32.3 million, or 28.9% of net sales, compared to $31.7 million, or 31.5% of net sales for the same period of the prior year. The decrease in operating expenses as a percent of sales for the second quarter of fiscal 2004 compared to the same period of the prior year was primarily in compensation, professional fees and advertising expenses.

Operating income for the second quarter of fiscal 2004 increased 29.9% to $21.7 million, compared to $16.7 million for the same period a year ago. Net earnings for the second quarter increased 28.7% to $13.9 million, compared to $10.8 million for the same period a year ago. Diluted earnings per share for the second quarter were $0.53 versus $0.42 in the same period of fiscal 2003.

Net sales for the six months ended December 31, 2003 were $195.6 million, up 12.0% from $174.7 million reported for the same period of the prior year. Net earnings for the six months ended December 31, 2003 were $19.9 million, an increase of 25.2% from $15.9 million for the same period of the prior year. Diluted earnings per share for the six months ended December 31, 2003 were $0.76 compared to $0.61 for the same period a year ago.

The Company anticipates comparable store sales for the third quarter to be positive low to mid single digits and earnings per share to be in the range of $0.04 to $0.07 per share.

bebe stores, inc. will host a conference call on Thursday, January 22, 2004 at 9:30 A.M. Pacific Time to discuss second quarter results. Interested parties are invited to listen to the conference by calling (888) 241-2232. A replay of the call will be available for approximately one week by calling (800) 642-1687 and using the passcode “4811664". A link to the audio replay will be available on our web site at www.bebe.com following the conference call.

bebe designs, develops and produces a distinctive line of contemporary women’s apparel and accessories, which it markets under the bebe and BEBE SPORT brand names. bebe currently operates 188 stores, of which 173 are bebe stores and 15 are BEBE SPORT stores. These stores are located in the United States and Canada. In addition, we have an online store at www.bebe.com.

The statements in this news release, other than the historical financial information, contain forward-looking statements that involve risks and uncertainties that could cause actual results to differ from anticipated results. Wherever used, the words “expect,” “plan,” “anticipate,” “believe” and similar expressions identify forward-looking statements. Any such forward-looking statements are subject to risks and uncertainties and the company’s future results of operations could differ materially from historical results or current expectations. Some of these risks include, without limitation, miscalculation of the demand for our products, effective management of our growth, decline in comparable store sales performance, ongoing competitive pressures in the apparel industry, changes in the level of consumer spending or preferences in apparel, and/or other factors that may be described in the company’s annual report on Form 10-K and/or other filings with the Securities and Exchange Commission. Future economic and industry trends that could potentially impact revenues and profitability are difficult to predict.



bebe stores, inc.
SELECTED BALANCE SHEET DATA
(UNAUDITED)


        As of December 31,

   (000's omitted)     2003 2002


             Assets                
   Cash and cash equivalents     $ 185,630   $ 142,588  
   Short term marketable securities       0     5,400  
   Inventories, net       24,855     22,149  
   Total current assets       217,063     176,575  
   Equipment and improvements, net       49,756     55,186  
   Long term marketable securities       7,875     2,000  
   Total assets     $ 279,598   $ 243,034  
     
             Liabilities and Shareholders' Equity                
  Total current liabilities     $ 40,680   $ 34,334  
  Total liabilities       55,381     46,368  
  Total shareholders' equity       224,217     196,666  
  Total liabilities and shareholders' equity     $ 279,598   $ 243,034  

bebe stores, inc.
STATEMENTS OF OPERATIONS
(UNAUDITED)


    For the Three Months   For the Six Months  
(000's omitted)   Ended December 31,   Ended December 31,  


     2003    2002    2003    2002  




Net sales    $ 112,014   $ 100,823   $ 195,566   $ 174,664  
Cost of sales, including buying and occupancy     57,962    52,403    103,013    92,552  




Gross profit     54,052    48,420    92,553    82,112  
Selling, general and administrative expenses     32,327    31,730    61,620    57,756  
 
 
 
 
Income from operations     21,725    16,690    30,933    24,356  
Other expense (income):  
     Interest income and other (net)    497    562    958    1,045  




Earnings before income taxes     22,222    17,252    31,891    25,401  
Provision for income taxes     8,333    6,461    11,959    9,515  
 
 
 
 
Net earnings    $ 13,889   $ 10,791   $ 19,932    15,886  
 
 
 
 
 
Basic earnings per share    $ 0.54   $ 0.42   $ 0.77   $ 0.62  
Diluted earnings per share    $ 0.53   $ 0.42   $ 0.76   $ 0.61  
Basic weighted average shares outstanding     25,813    25,638    25,772    25,630  
Diluted weighted average shares outstanding     26,438    25,849    26,352    25,869