DUBAI, UAE / ACCESSWIRE / May 14, 2024 / Brand Media Works, which recently introduced its consulting services to the GCC market, has revealed the key steps for all businesses and governments in the region to surpass their western counterparts.

The emerging markets-focused consulting firm, founded by Usman Qureshi, a British business magnate, advises that all organizations (for profit and non-profit), including governments, have a real advantage due to advances in Artificial Intelligence technology. Brand Media Works believes that the enhanced digital landscape facing the emerging world is a once-in-a-lifetime opportunity for all professional establishments to jump ahead of their equivalent western businesses and governments.

GCC, Asia, and Latin America have endured decades of lacklustre GDP and regional growth until the emergence of the internet in the late 90s and the subsequent social media boom during the 2000s, which led to creators growing into household brands. Huda Beauty is a great example of this. However, now with the emergence of AI, digital transformation, and blockchain technology, far more organizations can now have a real chance of accessing a wider consumer base and increasing market share.

"Western businesses are deeply rooted in legacy systems, and it's not an easy task to unwind or simply replace them with AI, blockchain, or new digital solutions. These are far more superior and productive tools for organisations going forward" said Usman Qureshi in a recent interview. The seismic advantage that many emerging markets businesses have is to essentially slingshot ahead of these legacy-type systems by instead using AI-led automation, data processing, problem-solving, and in-depth analytics.

Advancements in data analysis and AI learning tools can now allow for most organizations to implement cost-effective solutions as part of their growth strategy, whether it be sales, customer support, operations, back-office, or IT. Brand Media Works' expertise in developing sophisticated AI, blockchain, and digital transformational solutions has allowed them to unlock over $100 million in unrealized value for clients to date. They are forecasting client demand for their bespoke solutions to surpass $1 billion in unrealized value by the end of 2025.

"Our clients are not waiting; they know that they must act now to improve their workflow processes, or they'll be left behind," advised Usman Qureshi during an interview earlier this year. The consulting firm's focus is to assist clients across the emerging world, and their selection criteria are based on quality digital assets, such as data, that can be used to build a truly bespoke solution. Therefore, selecting clients based on the value of the outcome rather than necessity.

Organizations looking to improve their workflow processes can utilize any of Brand Media Works' four main service lines:

Artificial Intelligence: AI automation for workflow processes that utilize machine and deep learning as well as generative AI. AI custom solutions, engineered by Brand Media Works, that focus on specified tasks can reduce costs and unnecessary spend, contributing to profitability.

Digital Strategy: A visible digital footprint is a key proponent of making businesses cash generative. Brand Media Works crafts bespoke solutions for clients to deliver increased revenue, in turn, assisting in improving free cash flow.

Digital Transformation: Brand Media Works uses digital transformation while encompassing digitization and digitalization to build in-depth data analytics, more efficient and unrealized digital ecosystems for their clients.

Web3: Brand Media Works' clients are provided with solutions using the latest Web3 and blockchain technology, giving them an edge over their competitors. Business empowerment is what Brand Media Works strives to achieve for their clients.

Rising businesses and governments across the emerging world can benefit from Brand Media Works' consulting services by aligning their goals as a new global economic shift becomes more apparent.

Media Contact:

Name: Ashar Aijaz
Email: info@brandmediaworks.com
Website: https://brandmediaworks.com
Company Name: Brand Media Works

SOURCE: Brand Media Works